A conscious approach to clothing. For a healthier planet and a fairer world.

Goodbye plastic. Sincerely.

Kowtow is more than clothing, it’s a statement of respect for people and the planet.

Founded in 2006 in Wellington, Aotearoa New Zealand, Kowtow has always been about thoughtful design, slow fashion, and radical transparency. Every garment is completely plastic-free and made from Fairtrade organic cotton, with a fully traceable supply chain.

With a commitment to transparency, circular design, ethical manufacturing and a single natural fibre, we are Fairtrade, Global Organic Textile Standard (GOTS), and B Corp certified. 

Designed for you to build a modular wardrobe with ease, Kowtow sustainable clothing will be worn again and again. With collections offering structured organic cotton shirting to relaxed knitwear, tailored outerwear and effortless everyday dresses. Our considered approach extends to essential denim, tees, skirts and pants that act as your wardrobe building blocks.

We believe in clothing that feels as good as it looks — effortless, ethical, and elevated.